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Korn Design

Firm: Korn Design
Address: 116 Saint Botolph Street, Boston, MA
Phone: 617.266.8112
Web: korndesign.com

Project: Brother Jimmy's Campaign
Client: Brother Jimmy's BBQ
Art Director: Denise Korn
Designer: Bryant Ross
Typefaces: Flyer Fonts Hardcore, Consolidated Label

Why was it not just lucky that this piece achieved its aims?
Brother Jimmy's BBQ commissioned Korn Design in order to create a packaging system for the launch of its signature sauces and dry rub. The bottle design pulls from silk-screened, retro soda bottles to create a clean and simple look that showcases the sauces. The line also uses a non-traditional color palette, which creates strong shelf presence and an identifier system to distinguish each flavor in store.


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Questions? Email us at boneshow@boston.aiga.org

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